With bathing suit season just around the corner, get ready to sizzle as their is a new beach babe in town.

We are so excited to announce that our favorite swimwear, ViX Paula Hermanny has now launched a sister label….. SOFIA by ViX!

SOFIA by ViX is inspired for that bohemian, carefree and young spirited women. Just like ViX, the soul inspiration all come from Brazil.

The SOFIA girl exudes self-confidence through her style and her ability to take on new adventures. Check out their Summer 2013 Collection here.

We are loving the collection, especially the Sierra Fringe Top! What do you guys think of it?